{"title":"Primer New","description":"\u003cp\u003eExplore the newest Avon primers added to our store. A face primer helps create a smooth base so foundation and powder go on more evenly. Apply a small amount after moisturizer and before makeup. This collection highlights recent arrivals, so check each product page for finish, skin type and directions, and visit our Face \u0026amp; Complexion collection for foundation, powder and blush.\u003c\/p\u003e","products":[{"product_id":"fmg-match-embrace-gripping-primer","title":"fmg Match Embrace Gripping Primer","description":"\u003cp\u003e\u003cb\u003eLock In Your Look with an Unshakable, Hydrated Grip\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eCreate the ultimate power-couple between your skin and makeup with the fmg Match Embrace Gripping Primer. Formulated with a unique jelly-like texture, this innovative base clings to your favorite foundation and concealer to lock in your makeup for all-day, smudge-proof wear. Infused with skin-hydrating ingredients, it instantly refreshes tired skin, smooths texture, and creates a grippy, velvet-smooth canvas that prevents fading, creasing, or settling into fine lines.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eWhy You’ll Love It:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eUltimate Makeup Grip:\u003c\/b\u003e Forms an invisible, tacky base coat that grabs onto makeup and keeps it locked in place all day.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eCooling \u0026amp; Hydrating:\u003c\/b\u003e Delivers a splash of refreshing moisture to plump up skin and smooth away dry, uneven patches.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003ePore-Smoothing Canvas:\u003c\/b\u003e Creates a velvety barrier that blurs texture, pores, and fine lines for seamless makeup application.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eWeightless Jelly Texture:\u003c\/b\u003e Translucent, breathable gel formula absorbs quickly without feeling heavy, greasy, or sticky.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eUniversal for All Skin Types:\u003c\/b\u003e Suitable for dry, oily, or combination skin to boost foundation performance without clogging pores.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"AVON","offers":[{"title":"Default Title","offer_id":49064228716763,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/6258\/8635\/files\/fmgMatchEmbraceGrippingPrimer.jpg?v=1785869798"},{"product_id":"fmg-match-prime-face-perfector","title":"fmg Match Prime Face Perfector","description":"\u003cp\u003e\u003cb\u003eInstantly Blur Imperfections for a Smooth, Airbrushed Finish\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003ePrep your skin for flawless makeup application with the fmg Match Prime Face Perfector. Designed to blur away the look of pores, fine lines, and uneven texture, this breathable face primer creates a silky, soft-focus canvas that enhances the wear of any foundation. The lightweight, oil-controlling formula glides onto skin effortlessly, balancing shine while keeping your complexion looking fresh, smooth, and perfectly primed from morning to night.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eWhy You’ll Love It:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eInstant Soft-Focus Blur:\u003c\/b\u003e Blurs fine lines, enlarged pores, and minor skin imperfections for an airbrushed effect.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eSilky, Weightless Feel:\u003c\/b\u003e Glides over skin with a velvety texture that feels completely breathable and non-greasy.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eExtends Makeup Wear:\u003c\/b\u003e Prevents foundation from fading, melting, or settling into fine lines throughout the day.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eShine \u0026amp; Texture Control:\u003c\/b\u003e Helps control excess oil and smooth out dry or rough patches for balanced skin texture.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cb\u003eUniversal Translucent Finish:\u003c\/b\u003e Dries down completely invisible, making it suitable for all skin tones and types.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"AVON","offers":[{"title":"Default Title","offer_id":49064233992411,"sku":null,"price":27.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0826\/6258\/8635\/files\/fmgMatchPrimeFacePerfector.jpg?v=1785869923"}],"url":"https:\/\/avonshopusa.com\/collections\/primer-new.oembed","provider":"AVON","version":"1.0","type":"link"}